The New Consumer
Consumer behavior is evolving with the rise of conscious consumption. Brands must innovate faster to deliver products that align with shifting values.
The Shift Toward Conscious Consumption in Consumer Packaged Goods
We are living in an era where sustainable consumption, ethical consumerism and eco-conscious shopping are reshaping the future of consumer goods. This profound shift – from cost and convenience-driven purchasing to purpose-driven shopping habits – is rooted in growing environmental awareness among today’s new consumers.
Globally, empowered consumers are redefining what it means to live a sustainable lifestyle, where consumption patterns reflect a deeper sense of accountability and care for the planet. To meet these evolving consumer trends, brands must produce products that reflect authenticity, transparency and measurable environmental impact.
Drive Conscious Consumption With the 3DEXPERIENCE Platform
Dassault Systèmes’ 3DEXPERIENCE® platform empowers CPG brands to embrace the sustainable consumption movement. By integrating R&D, marketing and operations on one digital platform, brands can bring purposeful products to market faster and ensure better alignment with ESG-conscious consumers.
Through the platform’s advanced AI-driven analytics, brands can anticipate changes in consumption patterns quickly and respond with agility to eco-conscious shopping habits and rising environmental awareness in CPG.
Key Benefits of Addressing Conscious Consumption
- Accelerate Consumer-Driven Innovation
- Reduce Environmental Impact
- Increase Brand Trust and Loyalty
- Navigate Complexity with Agility
Accelerate Consumer-Driven Innovation
Shorten time to market by embedding insights on conscious consumer behavior into the R&D process. Integrating conscious consumerism principles early supports the rapid production of products that resonate with empowered consumers who prioritize sustainable lifestyle choices.
Reduce Environmental Impact
Design for circularity and resource efficiency by prioritizing material reuse, responsible formulation and sustainable packaging practices. Each collective effort reduces a company’s carbon footprint and environmental impact while contributing to conscious consumption and mitigating climate change.
Increase Brand Trust and Loyalty
Today’s ESG-conscious consumers value full transparency. Sharing clear information – on ingredients, origins, packaging and environmental impact – helps brands build credibility and strengthens brand trust, turning conscious consumption into a long-term loyalty driver.
Navigate Complexity with Agility
Integrating product, portfolio and supply chain data in a single collaborative environment helps eliminate silos and improve visibility across teams and regions. This helps companies navigate challenges to accelerate the formulation, sourcing, packaging, manufacturing and launch of a new generation of sustainable products. As a result, brands can respond with agility to shifting shopping habits and quickly align with the green purchasing decisions of today’s consumers.
Metsä Board Packaging
What does it take to shave months off development and deliver data-based recommendations 85% quicker? Learn how Metsä Board redefines packaging innovation to deliver lighter, fully recyclable designs for today’s CPG and pharmaceutical brands.
RETAL
RETAL is cutting material use while meeting strict quality standards for packaging innovation. Discover how the company is integrating circular design and smart manufacturing to minimize waste and environmental impact.
Conscious Consumption Trends
Staying ahead in the evolving CPG landscape means creating with purpose and speed to meet consumer trends and keep sustainability at the core. Dassault Systèmes provides tailored solutions to help brands innovate and manufacture products that reflect the values of a new generation of consumers.
Rethink Consumer Innovation
Accelerate time to market with AI-driven insights and collaborative design.
Sustainable Packaging
Design packaging that resonates with conscious consumers and supports ESG goals.